Applied Structural Equation Modeling Conference (ASEMC 2019)

06 and 07 March, 2019, Islamabad, Pakistan

Organized by Academy of Research and Development PLT

Applied Structural Equation Modeling Conference (ASEMC 2019)
06 and 07 March, 2019, Islamabad, Pakistan

 The partial least squares (PLS) method has increasingly been used in a variety of fields of research, particularly in the context of PLS-based structural equation modeling (PLS-SEM) and data analytics. This growth in use is due in part to the development of powerful and user-friendly software tools, such as SmartPLS, ADANCO and WarpPLS.
The focus of this Symposium is on the application of PLS-based methods, from a multidisciplinary perspective. As such, we encourage empirical submissions employing PLS as the main data analysis approach from a diverse range of disciplines. We welcome submissions from beginner, intermediate and advanced PLS users.
Submissions with practical examples of research issues and solutions are particularly welcome, whether they are based on data from actual studies or Monte Carlo simulations. We envision presentations in which both presenters and audience collaboratively learn how to successfully address PLS-based research issues.
Target PLS-based research issues include, but are not restricted to, the following: minimum sample size requirements, data and instrument validation criteria, collinearity, moderating effects, indirect and total effects, nonlinear effects, formative versus reflective schemes, resampling techniques and their use, plotting results, expressing results in standardized and unstandardized terms, and causality assessment.
There are great opportunities and challenges associated with employing PLS methods in data analytics applications, including applications involving “big data” issues. This applies to many fields, such as business analytics, where PLS methods and software tools hold great promise. We also welcome submissions that address such opportunities and challenges.



Deadline for Submission of Papers

15- January, 2019

Acceptance Notification

30- January, 2019

Conference registration deadline and upload of final version of paper


Conference Dates

06 and 07 March

Conference VENUE: Islamabad, Pakistan

Poster presentation

Send your research paper to be a poster presenter at the conference and show your research work to the audience throughout the conference days. A good opportunity for extended discussions.

Oral presentation

Be an oral presenter of the conference and present your research to a truly international audience.


Virtual Presenter

If you can’t attend the conference in person but still you need to build your career with the international community? So, join as a virtual presenter. All the publication benefits are included.


Organizing Committee will arrange a networking dinner for the participants. The dinner will be on the first day of conference.


Attending an academic conference is an opportunity to build networks with other academics and experts in the same or similar field of studies all around the world and to share thoughts on recent advances.


A common reason for attending a conference is no doubt publication. Conference proceedings are always a good way to have your research published and indexed.


Pre- Conference workshop

The Current Development of SEM and Data Analysis using SmartPLS 3.0

06 and 07 March, 2019


This is a Two Days workshop that will introduce the use of structural equation modeling (SEM is a family of statistical models that seek to explain the relationships among multiple variables which is the most popular analysis software at the moment. This workshop will help postgraduate students/new researchers on how to do basic analysis using the Smart PLS software and how to present them professionally. This workshop will use practical hands on approach with real research data sets with research questions that can be answered using the data available. Some useful tips on how and where to get published will be given.

0830-0900 Registration

0900-1030 Introduction and Recap Statistics

1100-1230 Issues in SEM Modeling

1330-1500 SEM Modeling with PLS

1530-1700 Formative versus Reflective Measurement

0900-1030 Second Order Factors and Measurement Model Evaluation

1100-1230 Structural Model Evaluation (First Order and Second Order)

1330-1500 Moderating Effect Analysis

1530-1700 Mediating Effect Analysis

Post- Conference workshop

Publishing in High Impact Indexed Journal

08, March, 2019


The main objective of this workshop is to discuss the best research strategies for writing high-quality papers and underscore the importance of publishing in high-impact journals. Writing and publishing research papers is necessary for academicians, post-doctorate fellows, postgraduate students and industrial researchers. This Write and Publish your scientific work in a high impact factor journal.

0830-0900 Registration 

0900-1030 Why Publish in Indexed Journal

1100-1230 What, Where and How to Publish 

1400-1500 Strategies to Publish in Indexed Journal

1530-1630 Improving Publishing Quality

Paper Publication Opportunity

academic conference Proceedings and Publication

Key note Speakers

Prof T. Ramayah

Thurasamy School of Management

Department of Operation Management University Sains Malaysia

Dr. Muhammad Shakeel Sadiq Jajja

Assistant Professor

Suleman Dawood School of Business,


Dr Tariq Ahmed

Associate Professor

Dean, Faculty of Management Sciences,

BUITEMS, Quetta, Pakistan

Conference Partner